Logo Design
CASE STUDY . Logo rebrand . 2017 . Client: Pathfinder Aviation . Anchorage, AK
In this photo: helicopter support for ICEX 2020, Icecamp Sea Dragon, Arctic Circle
Fresh brand image designs made from scratch.
Your new logo system follows my branding method and you’ll weigh in along the way. Click a logo for a closer look then click below to learn about my process.
Client: Survivor Weekend (logo system designed in 2012 then refreshed in 2018)
“Top-level expertise on logo design for my new business. The designs you developed have helped immensely in finding my overall brand personality. I’ve gotten far beyond my moneys worth already and feel very confident with the direction that you’ve set me on”
Branding is so much more than logo design
An essential list of some other things we can do together to upgrade your branding:
Brand name, story, and strategy
Messaging
Discovering your customer market (these days we need to treat customers more like an “audience.”)
Content creation
Content distribution: how will your content be disseminated out to your audience?
Online user experience
Brand image: besides logos, there’s color schemes, patterns, and brand “artifacts” (brand-aligned graphics) to be done and deployed.
CASE STUDY . Logo design . 2019 . Solidarity . Los Angeles, CA .
In this photo: the new Solidarity brand showing off at the 2019 Cannes Film Festival in France.
